Diwali 2026 Ads Playbook: When to Start & What to Budget
Festive ad spend is heading to Rs 55,000-60,000 crore and CPMs jump 30-60% from mid-October. The backward timeline from Nov 8, the phase-wise budget split, and the creative rule that decides who wins.
9 DIY tools to done-for-you engines - the honest price breakdown and what your time is actually worth.